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 digital marketing spend access ai


Location is Still #1 When it Comes to your Digital Marketing Spend Access AI

@machinelearnbot

Can you imagine why a company would cut more than $100 million from their digital marketing ad spend in one quarter? Well that's exactly what Procter & Gamble did in June. But why did they do this? Because they saw the money they were spending wasn't working. After the huge cut, they saw little impact on P&G's business.